I recently had the pleasure of being a presenter at the Winners Summit in Baltimore, Maryland - during the Q&A section, a professional woman wanted to know how she could effectively change careers. Naturally, I gave her my story - yes, I can speak from direct experience about making dramatic career changes:)
So many times, people want to know - where does the career change start, with the resume or when you start the new job? Well, we know that well-written resumes should open the doors that lead to new jobs, but before you get to resume writing, you want to make sure that you have the right story to tell.
If you have built a successful career as an engineer and now want to become a marketing professional, be careful not to "sell" employers and recruiters your wonderful career story that's all about engineering. Sounds confusing? Think about this for a moment, if you need a home contractor to upgrade your kitchen, are you going to get on the Internet and start researching chefs? I should hope not!
Imagine that if I am an employer and you are trying to catch my attention, make your resume content and your career story both RELATED and RELEVANT to my company's needs. Anything else and you are just wasting your time.
Check out some of these earlier posts that educate executives and professionals on effective career change strategies:
Is There A Right Time To Change Careers? (learn a little about my career change story)